BrainTrust Query: When A Customer Freaks Out
FROM RETAILWIRE: While waiting for a flight, BrainTrust panelist Doug Fleener watched a very stressed passenger freak out on an airline representative. The passenger’s behavior was embarrassing and completely unacceptable, and he observed how the agent handled it. What are some obvious and less obvious ways for retailer staffs to handle extremely irate customers? [more...] [...]
View PostBrainTrust Query: Will Tablets Usher in an Era of ‘Dumber’ Retail Sales Help?
FROM RETAILWIRE: The ubiquity of tablets is well underway with retail being one of the industries to begin roll-outs to customer facing employees. The idea is that a more empowered salesperson will provide shoppers with better information, personalization and service. But will it? Is the promise of tablet-enabled retail employees being overhyped? [more...] MY COMMENTARY: [...]
View PostRetailWire: Target to Fire Amazon’s Kindle Line
FROM RETAILWIRE: For a lot of people, it never made a whole lot of sense that retailers would choose to sell rival Amazon’s Kindle e-reader and tablet devices. But they have had some success. Positive sales or not, Target apparently has decided that it’s paying too high a price. What do you think of Target’s [...]
RetailWire: Shopping All Over (the House)
FROM RETAILWIRE: Ninety-five percent of e-commerce purchases are still taking place in the home, according to a new global survey commissioned by WorldPay. But those purchases are being made all over the house. How should retailers be further adjusting for the “wherever and whenever” online buyer? [more...] MY COMMENTARY: I’m always a bit skeptical about [...]
RetailWire: RSR Research: Facebook Open Graph and Graphite
FROM RETAILWIRE: There’s one area where Facebook has been less than a roaring success — in helping retailers actually sell stuff. The “like” button just didn’t do the job. Facebook’s answer? Open Graph. Will Open Graph incent customers to actually buy on Facebook? [more...] MY COMMENTARY: Facebook has a long way to go to make [...]
RetailWire: BrainTrust Query: Five Steps to Effective Social Retailing
FROM RETAILWIRE: With retailers still exploring the use of social media — or social retailing, for short — there are very few established best practices around this new type of marketing and engagement. Here are five things retailers should consider. What do think of the suggestions offered in the article for developing a social presence? [...]
RetailWire: BrainTrust Query: Self-Checkout – What Should Drive the Retailer Decision?
FROM RETAILWIRE: The self-checkout continues to be the subject of fierce debate within the retail community. The controversy is propelled by the multiple dimensions of the issue to retailers, manufacturers and shoppers. Do you believe self-checkouts undermine or support exceptional customer service? [more...] MY COMMENTARY: Self-checkout has a valuable role to play in many retail [...]
Stick a Pin in it?
The most recent “overnight success” in social sites is Pinterest, launched as a “closed beta” in March, 2010, and still an invitation-only “open beta” today. Should you be paying attention? You bet. Pinterest Basics With Pinterest, users can share pictures found on the web by “pinning” them to virtual pinboards that can be viewed by [...]
RetailWire: BrainTrust Query: Is Retail Quietly Trending Away From Bricks and Mortar?
FROM RETAILWIRE: Back in the late ’90s, a fear pervaded among many retailers that they might be torpedoed by the new phenomenon of online shopping. Over time, retailers relaxed and joined the fray, but traditional retail shopping has been permanently affected. Do you agree that retail is quietly trending away from bricks & mortar? [more...] [...]
CrossView Successfully Completes a SSAE 16 (SOC 1) Type II Report
CrossView has completed a Statement on Standards for Attestation Engagement No. 16 (“SSAE 16” or “SOC 1”) Type II audit for Cross-Channel Commerce Platform Services. This is our second successful completion of a SSAE 16 report. So what does this mean to CrossView customers? Successful completion offers assurance that we have implemented stringent controls and [...]
